The Truth About Traffic

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The Truth About Traffic

Website traffic comes from a variety of sources—by going straight to a website without using a search engine (direct), through linking referrals, paid ads, or social media. However, organic search is still king and is responsible for 53% of all traffic coming to a website on average [1]. While organic search traditionally delivers far more traffic to websites than any … Read More

Tracking Organic Traffic

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Tracking Organic Traffic

How and where you get your organic traffic data can affect what you see and how accurate it is. The most common tools used for website analytics are Google Analytics, Google Search Console, Omniture (AdobeAnalytics), and SEMRush. Each of these tools collects and measures data in different ways. It is the slight differences in how traffic data is collected that … Read More

SEO Timeline

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When you’ll start seeing results First 30 Days During the first month, we lay a strong foundation for your campaign’s success. This includes: Initial Campaign Set Up Keyword Optimization Website Optimization Business Profile Development Dashboard Performance Reports 2-5 Months Keywords begin to move up the rankings. We act as an online marketing extension of your business, promoting it everywhere your … Read More

Keyword Strategy

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Keyword Strategy

Our Keyword Selection Process: Initial Research Once your account is set up, our SEO experts conduct extensive research on your keywords so we can select the right ones for your business. It’s the first step in doing what we do best—getting your website on the first page of Google! Business We examine your website and discover more about your business. … Read More

Our Top 5 Onsite Recommendations

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Our Top 5 Onsite Recommendations

Onsite recommendations (OSRs) are critical updates to your website that allow search engines and users to quickly and clearly understand what your business is all about. Our OSRs ensure your keywords are prominently featured in key sections throughout your website. If a website has clear, purposeful content it will be rewarded with higher rankings. Our Top 5 Onsite Recommendations   … Read More

Map Packs

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Search Engine Map Packs

What is a ‘Map Pack’? As search engines scour the web, Google, Bing, Yahoo, and others will return search queries with a list of the top two or three closest businesses that best fulfill the request of the consumer. Physical businesses at the top of the search results under the map are known collectively as a map’ or local pack’. … Read More

Our Link Building Strategy

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Ranking on the first page of Google takes two things: relevance and trust. Relevance = onsite work We optimize the content, keywords, and code of your website. This gives users the information they need about your services/products and supports what is being said offsite. Trust = offsite work We create content about your industry and place it where other people … Read More

Please let us know about closings

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To all of our clients, if you have any closing announcements or information regarding COVID-19 that you need on your website, please let us know ASAP. We have extra staff available today to help with the changes. If you are not one of our clients and you need help, call us at 908-333-5871, and we will be happy to help.